AI is already shaping how customers discover and choose products. Understand why AI recommends one product over another. Study how AI evaluates your brand across customer decision scenarios.

AI Search Intelligence for Customer Decisions

Put your brand ahead in AI Search

Connect your brand with the next generation of customer discovery. Understand your presence across AI search and uncover opportunities to reach more potential customers.
ChatGPT

The Allswap dashboard: visibility score, share of voice, citations, visibility over time, the competitor leaderboard and the next actions to take

Study your brand across AI systems:

perplexityClaudeGeminiGoogleAI OverviewsCopilotGrokMeta AIChatGPTperplexityClaudeGeminiGoogleAI OverviewsCopilotGrokMeta AIChatGPT

AI is already shaping how customers discover and choose products. Every day, buyers use AI to research products, compare options and decide what to consider. Visibility tells you whether your brand appears. It does not explain why AI recommends one product over another, which customer contexts favour you, or which decision factors change the answer. Allswap studies that.

From visibility to decision intelligence

Visibility

See how often AI names your brand

Track the share of AI answers that mention you, over time and against the competitors you choose, across every engine and market you follow.

  • Visibility trend for you and up to five competitors
  • Broken down by AI system, topic and decision stage
  • Historical record from your first scan
Visibility over time
40.5% now
Nike

Mentions & citations

Read the answers behind the numbers

Open the complete AI response behind every result: which brands it named, in what order, and which pages it cited to back them.

  • Every brand named alongside you, marked in the answer
  • Your position in each answer, engine by engine
  • The sources each answer cited, linked

Which basketball shoes should I buy for my high school season?

ChatGPT

For a high school season you want a shoe that locks your foot in on hard cuts, grips on dusty gym floors and survives daily practice. Nike has the strongest all-round option right now, and New Balance is the safer pick if your feet run wide.nike.com

Good starting shortlist

If you want a short list to try on in a store, I'd start with these four:

  • •Nike Sabrina 4.
  • •New Balance TWO WXY v5.
  • •Puma MB.03.
  • •Adidas Harden Vol. 8.runrepeat+2

If you want, I can turn this into a tighter pick by budget, position, or whether you play mostly indoors.

5 sources

Sentiment

Know how AI describes you

One score for the tone engines use when they talk about your brand, built from the wording of the answers themselves.

  • Sentiment score out of 100, from negative to excellent
  • Strengths and objections AI attaches to your brand
  • Perception compared trait by trait with a competitor
Sentiment
66

Sentiment is positive

Updated 11 Oct 2026

0406080100

Sources

Find the sites that cite competitors, not you

AI answers lean on a set of websites. See which ones cite your competitors but never you, the pages involved, and how often they are used.

  • Domains ranked by how often AI cites them
  • Citation gaps: sources that recommend rivals but not you
  • Your own pages, by citation count and content type
Top domains
  • runnersworld.com
  • runrepeat.com
  • nike.com
  • justdial.com
Top 4 of 178 domains

Topics

See which topics you win and lose

Every topic in your market at a glance: how much of the conversation it is, and how visible you are in it, so effort goes where the gaps are.

  • Topic map sized by conversation volume, coloured by visibility
  • Your average position per topic
  • Topic by engine heatmap to separate topic from engine problems
Topic distribution
High visibilityMediumLow visibility9 topics

Location

Compare visibility market by market

Run the same conversations with local engine settings in every country you sell in, and see where you lead and where local sources leave you out.

  • Visibility and share of voice per country
  • Local engine settings and languages
  • Spot markets where competitors are cited instead
Visibility by market
  • United States4240.5%
  • Canada4237.6%
  • United Kingdom4234.2%
  • Australia4229.5%
  • Germany4222.8%
  • France4218.4%
  • Japan4214.7%

Act

Actions to improve your AI search visibility

Turn findings into a prioritised list of fixes, each with the evidence behind it and the impact it is expected to have.

  • Impact and effort on every recommendation, with supporting evidence
  • Track fixes from started to done
  • Shareable read-only reports for stakeholders and clients
Fix list
Ranked by what each will move
  • 100Publish a Nike guide to shoes for standing all dayGet on a trusted siteBrooksrunning.com was cited 5 times, but Nike appeared in 0 of those 5 answers. Publish a useful Nike-owned guide that directly answers the standing-shoe question so assistants have clear information from Nike to draw on.
  • 83Contact Fleet Feet about accurate Nike details for relevant guidesGet on a trusted siteFleetfeet.com was cited 3 times, but Nike appeared in 0 of those 3 answers. Share accurate product information with Fleet Feet and ask them to consider it for relevant guide updates; Fleet Feet makes its own editorial and retail decisions.
  • 83Ask the Michigan foot doctor author about relevant product evidenceNeeds a personMichiganfootdoctors.com was cited 3 times, but Nike appeared in 0 of those 3 answers. Share a specific, substantiated product fact for the author to consider, without asking for a medical endorsement or presenting marketing as medical advice.

Trusted by teams competing in AI search

AKAI India

When consumers ask AI assistants which electronics to buy, Allswap helps AKAI India understand where its brand appears in product recommendations, how it compares with competitors, and which sources influence AI-driven product discovery.

Recommendations

Bronze Solar

As buyers turn to AI assistants to research solar solutions, Allswap helps Bronze Solar understand how its brand appears in AI-generated recommendations, which competitors get mentioned, and which sources shape customer discovery.

Visibility

AKAI India

When consumers ask AI assistants which electronics to buy, Allswap helps AKAI India understand where its brand appears in product recommendations, how it compares with competitors, and which sources influence AI-driven product discovery.

Recommendations

Bronze Solar

As buyers turn to AI assistants to research solar solutions, Allswap helps Bronze Solar understand how its brand appears in AI-generated recommendations, which competitors get mentioned, and which sources shape customer discovery.

Visibility

AKAI India

When consumers ask AI assistants which electronics to buy, Allswap helps AKAI India understand where its brand appears in product recommendations, how it compares with competitors, and which sources influence AI-driven product discovery.

Recommendations

Do not leave your AI visibility to chance

Measure what AI says, understand why, and act before visibility gaps become harder to close

Buyer prompt tracking

Track the questions that surface your brand

AI answer engines

Measure visibility across leading AI answer engines

Share of voice

Compare your visibility with competitors

Shareable reports

Share clear AI search performance reports with stakeholders

Brand perception

Understand how AI describes your brand

Cited sources

See which sources AI cites and where citation gaps exist

Citations

This month

Visibility

76%

Year-on-year lift in AI answer citations

Plans and Pricing

Every plan evaluates tracked prompts daily across ChatGPT, Google AI Overviews and Perplexity. Plans differ by prompt allowance, workspaces and team members.

Save 20%

Launch

For brands starting with AI search intelligence.

$19 /month

Includes:

  • 15 tracked prompts
  • ChatGPT, Google AI Overviews and Perplexity
  • Daily tracking
  • Historical data and full reports
  • Visibility, competitor and citation analysis
  • 1 workspace, 1 team member
Popular

Scale

For growing brands tracking AI search performance across markets.

$119 /month

Everything in Launch, plus:

  • 100 tracked prompts
  • 4 workspaces
  • 4 team members

Dominate

For brands tracking several products, markets or locations.

$379 /month

Everything in Scale, plus:

  • 500 tracked prompts
  • 10 workspaces
  • 10 team members
  • White-label reports

Enterprise

For enterprises and agencies managing multiple brands.

$969 /month

Everything in Dominate, plus:

  • 1,250 tracked prompts
  • Unlimited workspaces
  • Unlimited team members
  • Dedicated support

Common questions

Allswap is an AI Search Intelligence platform that studies how AI evaluates your brand across customer decision scenarios — the recommendations, decision factors, competitive perceptions, citations and evidence behind the answer. It simulates structured customer scenarios across AI systems and studies the responses; it does not access private customer conversations. AI search visibility and AEO are among the use cases supported by the platform.

Your workspace data is isolated to your authenticated team. Allswap analyzes public AI outputs generated from your configured prompts.

Allswap can measure ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and Grok. Every plan includes ChatGPT, Google AI Overviews and Perplexity.

Initial setup is designed to take a few minutes. Enter your domain and Allswap can identify your brand details, competitors and relevant buyer prompts, then configure your market and language settings.

Support varies by plan. Refer to the current pricing page for the support level included with each plan.

Yes. Each brand is organized in its own workspace. Plans with multiple workspaces allow teams and agencies to manage several brands from the same organization.

Allswap expands its coverage as the AI search landscape evolves. New answer engines and supported surfaces are added as they become available.

Someone presenting brand research

“We finally understand how AI decides.”

Allswap shows whether AI systems recommend our brand, why competitors are preferred instead, and which decision factors shape the answer. The team uses it to guide ongoing customer decision research.

76%+

AI answer citation performance

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